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David Callicott needs to be online to run his small company, GoodLight Natural Candles in San Francisco.

Dozens of orders from wholesale customers like Whole Foods and Bed Bath & Beyond are relayed online each day to fulfillment warehouses, which send out Mr. Callicott’s paraffin-free candles. The GoodLight website accounts for 15 percent of its sales, which could reach $1.5 million this year; the e-commerce behemoth Amazon makes up another 10 percent. And many of the company’s business documents are stored in cloud-based data centers.

But the costs of doing business on the internet may be about to rise.

F.C.C. Plan to Roll Back Net Neutrality Worries Small Businesses

Small companies, which have increasingly turned to the internet, worry that a pay-for-play system online could price them out of doing business.


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